BC Place

Over the past 30 years, BC Place Stadium has been home to the BC Lions football team, the Vancouver Whitecaps FC, and is a state-of-the-art venue for consumer and trade shows, concerts and special events. First opening in 1983, the stadium recently underwent renovations and upgrades that will take BC Place into its next 30 years.

Myron has been working with BC Place since 1986, most recently undertaking design efforts to promote and publicize the upgrades and renovations to the stadium. The highlight of the “new” BC Place, the retractable roof which opens to show 7500 m2 of clear sky, formed the basis of the aesthetic for concession branding, website, signage, newsletter and collateral materials.